Melvin the Magical Mixed Media Machine of the Day: Melvin is an awesome Rube Goldberg machine that self-promotes through social media and merchandise.
From HEYHEYHEY, the designers:
“Besides doing what Rube Goldberg’s do best – performing a simple task as inefficiently as possible, often in the form of a chain reaction – Melvin has an identity. Actually, the only purpose of this machine is promoting its own identity.
Melvin takes pictures and makes video’s of his audience which he instantly uploads to his website, facebook and twitter account. Besides that he makes his own merchandise. All of this within 4 minutes of craziness which you just have to witness yourself.”
[likecool]
